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Partnering for Success: The Meeting Planner-CVB Connection | Shaun Ballard & Jessica MacMillan (Episode 51)

ISAE Season 4 Episode 51

In this episode, we dive into the dynamic partnership between Meeting Planners and Convention & Visitors' Bureaus (CVB). Our guests, a Convention Sales Manager from Visit Bloomington and the Meeting Planner for the Indiana Society of Association Executives, share their insights on how these collaborations can enhance the success of events. We'll explore the unique benefits of working with a CVB, from leveraging local expertise to maximizing resources, and how these partnerships can drive greater impact for organizations. Whether you're planning a small conference or a large convention, tune in to learn how a strong relationship with your local CVB can make all the difference.